Top blog articles for startup founders

Amazon has doubled its mobile sales to $8bn in 2013. Walmart estimated   that 40% of all visits to their internet shopping site was from a mobile device. According to IBM, Mobile sales increased by 46% in Q4 2013. Mobile commerce is booming. What are the reasons for some businesses cracking the secret to m-commerce success?      Let’s start with Groupon, the deal of the day website, present in 150 markets which has approximately 50% of its sales coming from mobile. What makes the difference with other mobile commerce apps? The user experience. The navigation of the app is easy and straightforward. The payment gateway is safe and there is an added value for users to buy through the app as offers are time-sensitive and payment may be required from their current location. L et's see the example of ASOS, the UK’s largest online-only fashion and beauty store. You can see below how their have completely re-thought their design to make the user experience smoother

4 free tools to market an app You should use social networks. Why? It’s statistically proved that people thrust more a friend or acquaintance recommendation than any other advertising coming directly from a company or add agency. You should make people speaking about you online and with their friends. According to my experience, here are the four main tools. You could also add linkedin if your app is a business tool for example. 1.    Facebook. You should build a company page and an app page. Use your company page to build a community of fans. Only when you have more than 1500 true fans, you can start to organize competitions and sell your app. Don’t forget to use facebooks insight to see the virality of your posts. One of the best tools to build a facebook competition is easypromo .  According to some studies the best moment to publish posts is between 03:00 and 05:00 pm. This can change from one region to another. Check the one of your target audience. 2.